Christopher Loreck, M.Sc.

Christopher Loreck is a research associate and doctoral student at the Chair of Management & Digital Markets of University of Hamburg. He studied Information Systems (Wirtschaftsinformatik) at University of Siegen with majors in Data Science and Knowledge Management as well as Economics with focus on Information Systems at Westfälische Hochschule in Gelsenkirchen. During his studies, he completed several software engineering projects covering Data Analysis, Software Developement and Machine Learning. Besides his studies, he worked as a Freelance Consultant in digitalization for several SMEs and was founder of his own StartUp in online retail. In July 2022, he joined the Chair of Management & Digital Markets at University of Hamburg.